{"id":1050,"date":"2026-05-11T13:00:00","date_gmt":"2026-05-11T18:00:00","guid":{"rendered":"https:\/\/tolinku.com\/blog\/?p=1050"},"modified":"2026-03-07T03:34:27","modified_gmt":"2026-03-07T08:34:27","slug":"email-deep-link-ab-testing","status":"publish","type":"post","link":"https:\/\/tolinku.com\/blog\/email-deep-link-ab-testing\/","title":{"rendered":"A\/B Testing Email Deep Links"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Email remains one of the highest-converting channels for driving app engagement. When you add deep links to emails, users can tap straight into specific app screens instead of landing on a generic homepage. A\/B testing these deep links (the destinations, CTA text, link placement, and fallback behavior) lets you find the combination that maximizes opens, taps, and in-app conversions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Universal Links in email, see <a href=\"https:\/\/tolinku.com\/blog\/universal-links-in-email\/\">Universal Links in Email Campaigns: Setup and Pitfalls<\/a>. For e-commerce email deep links, see <a href=\"https:\/\/tolinku.com\/blog\/ecommerce-email-deep-links\/\">E-Commerce Email Deep Links That Convert<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><img decoding=\"async\" src=\"https:\/\/tolinku.com\/blog\/wp-content\/uploads\/2026\/03\/platform-ab-tests.png\" alt=\"Tolinku A\/B testing dashboard for smart banners\">\n<em>The A\/B tests list page showing test names, status, types, and variant counts.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What to Test<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Test Variables by Impact<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Variable<\/th>\n<th>Impact<\/th>\n<th>Difficulty<\/th>\n<th>Notes<\/th>\n<\/tr>\n<\/thead>\n<tbody><tr>\n<td>Deep link destination<\/td>\n<td>High (15-30% lift)<\/td>\n<td>Medium<\/td>\n<td>Where in the app does the user land?<\/td>\n<\/tr>\n<tr>\n<td>CTA text<\/td>\n<td>High (10-25% lift)<\/td>\n<td>Easy<\/td>\n<td>&quot;Open in App&quot; vs. &quot;View Your Order&quot;<\/td>\n<\/tr>\n<tr>\n<td>Link placement<\/td>\n<td>Medium (5-15% lift)<\/td>\n<td>Easy<\/td>\n<td>Above fold vs. inline vs. footer<\/td>\n<\/tr>\n<tr>\n<td>App vs. web destination<\/td>\n<td>High (10-40% lift)<\/td>\n<td>Medium<\/td>\n<td>Route to app or mobile web?<\/td>\n<\/tr>\n<tr>\n<td>Number of deep links<\/td>\n<td>Medium (5-10% lift)<\/td>\n<td>Easy<\/td>\n<td>One primary CTA vs. multiple links<\/td>\n<\/tr>\n<tr>\n<td>Fallback page<\/td>\n<td>Medium (10-20% lift)<\/td>\n<td>Medium<\/td>\n<td>Where non-app users go<\/td>\n<\/tr>\n<tr>\n<td>Subject line (with app mention)<\/td>\n<td>High (10-20% open lift)<\/td>\n<td>Easy<\/td>\n<td>&quot;Open in app&quot; vs. no mention<\/td>\n<\/tr>\n<\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Testing Deep Link Destinations<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">App Screen Variants<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The same email can route users to different in-app screens:<\/p>\n\n\n\n<pre><code class=\"language-javascript\">const emailDestinationTest = {\n  id: &#39;email_destination_v2&#39;,\n  emailType: &#39;order_shipped&#39;,\n  variants: [\n    {\n      id: &#39;order_detail&#39;,\n      weight: 50,\n      deepLink: &#39;\/orders\/:orderId&#39;,\n      ctaText: &#39;Track Your Order&#39;,\n      fallbackUrl: &#39;https:\/\/example.com\/orders\/:orderId&#39;,\n    },\n    {\n      id: &#39;tracking_map&#39;,\n      weight: 50,\n      deepLink: &#39;\/orders\/:orderId\/tracking&#39;,\n      ctaText: &#39;See Live Tracking&#39;,\n      fallbackUrl: &#39;https:\/\/example.com\/orders\/:orderId\/tracking&#39;,\n    },\n  ],\n  primaryMetric: &#39;email_cta_tap&#39;,\n  secondaryMetrics: [&#39;app_open&#39;, &#39;order_detail_view&#39;, &#39;repeat_purchase_7d&#39;],\n};\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">App vs. Web Destination<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Test whether routing to the app or mobile web produces better outcomes:<\/p>\n\n\n\n<pre><code class=\"language-javascript\">const appVsWebTest = {\n  id: &#39;app_vs_web_v1&#39;,\n  emailType: &#39;weekly_digest&#39;,\n  variants: [\n    {\n      id: &#39;app_deep_link&#39;,\n      weight: 50,\n      link: &#39;https:\/\/example.com\/content\/:id&#39;, \/\/ Universal Link, opens app if installed\n      ctaText: &#39;Read in App&#39;,\n    },\n    {\n      id: &#39;web_link&#39;,\n      weight: 50,\n      link: &#39;https:\/\/example.com\/content\/:id?no_app_redirect=true&#39;,\n      ctaText: &#39;Read Now&#39;,\n    },\n  ],\n  primaryMetric: &#39;content_read_complete&#39;,\n  secondaryMetrics: [&#39;session_duration&#39;, &#39;next_action&#39;],\n};\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Typical results:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Scenario<\/th>\n<th>App Link Wins<\/th>\n<th>Web Link Wins<\/th>\n<\/tr>\n<\/thead>\n<tbody><tr>\n<td>User has app installed<\/td>\n<td>Always<\/td>\n<td>Never<\/td>\n<\/tr>\n<tr>\n<td>User doesn&#39;t have app<\/td>\n<td>Never (friction)<\/td>\n<td>Always<\/td>\n<\/tr>\n<tr>\n<td>Transaction email (order, receipt)<\/td>\n<td>Usually<\/td>\n<td>Rarely<\/td>\n<\/tr>\n<tr>\n<td>Content\/newsletter<\/td>\n<td>Sometimes<\/td>\n<td>Often<\/td>\n<\/tr>\n<tr>\n<td>Re-engagement campaign<\/td>\n<td>Usually<\/td>\n<td>Rarely<\/td>\n<\/tr>\n<\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The key insight: if most of your email audience has the app installed, deep links win. If many recipients don&#39;t have the app, web links avoid the friction of an app store redirect.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">CTA Text Testing<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Email CTA Variants<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">const emailCtaTest = {\n  id: &#39;email_cta_v3&#39;,\n  variants: [\n    { id: &#39;generic&#39;, ctaText: &#39;View Details&#39;, weight: 20 },\n    { id: &#39;app_specific&#39;, ctaText: &#39;Open in App&#39;, weight: 20 },\n    { id: &#39;action_specific&#39;, ctaText: &#39;Track Your Package&#39;, weight: 20 },\n    { id: &#39;benefit&#39;, ctaText: &#39;See Delivery Updates&#39;, weight: 20 },\n    { id: &#39;urgency&#39;, ctaText: &#39;Check Status Now&#39;, weight: 20 },\n  ],\n  primaryMetric: &#39;email_cta_tap&#39;,\n};\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Results by email type:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Email Type<\/th>\n<th>Best CTA Style<\/th>\n<th>Example<\/th>\n<\/tr>\n<\/thead>\n<tbody><tr>\n<td>Order confirmation<\/td>\n<td>Action-specific<\/td>\n<td>&quot;View Your Order&quot;<\/td>\n<\/tr>\n<tr>\n<td>Shipping notification<\/td>\n<td>Benefit<\/td>\n<td>&quot;Track Your Package&quot;<\/td>\n<\/tr>\n<tr>\n<td>Promotional<\/td>\n<td>Benefit or urgency<\/td>\n<td>&quot;Claim Your 20% Off&quot;<\/td>\n<\/tr>\n<tr>\n<td>Re-engagement<\/td>\n<td>Direct<\/td>\n<td>&quot;Come Back and See What&#39;s New&quot;<\/td>\n<\/tr>\n<tr>\n<td>Weekly digest<\/td>\n<td>Content preview<\/td>\n<td>&quot;Read This Week&#39;s Top Stories&quot;<\/td>\n<\/tr>\n<tr>\n<td>Account alert<\/td>\n<td>Urgency<\/td>\n<td>&quot;Review Your Account Now&quot;<\/td>\n<\/tr>\n<\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Subject Line Testing<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Subject lines that mention the app can increase open rates:<\/p>\n\n\n\n<pre><code class=\"language-javascript\">const subjectLineTest = {\n  id: &#39;subject_app_mention_v1&#39;,\n  variants: [\n    {\n      id: &#39;no_mention&#39;,\n      subject: &#39;Your order has shipped&#39;,\n      weight: 50,\n    },\n    {\n      id: &#39;app_mention&#39;,\n      subject: &#39;Your order has shipped - track it live in the app&#39;,\n      weight: 50,\n    },\n  ],\n  primaryMetric: &#39;email_open_rate&#39;,\n  secondaryMetrics: [&#39;email_cta_tap&#39;, &#39;app_open&#39;],\n};\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Mentioning the app in the subject line typically increases open rates by 5-10% for users who have the app installed, but has no effect (or slight negative effect) for users without the app.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Link Placement Testing<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Single vs. Multiple Deep Links<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">const linkPlacementTest = {\n  id: &#39;link_placement_v1&#39;,\n  variants: [\n    {\n      id: &#39;single_cta&#39;,\n      weight: 50,\n      layout: {\n        heroLink: true,    \/\/ One big CTA button\n        inlineLinks: false,\n        footerLink: false,\n      },\n    },\n    {\n      id: &#39;multiple_links&#39;,\n      weight: 50,\n      layout: {\n        heroLink: true,     \/\/ Primary CTA\n        inlineLinks: true,  \/\/ Links within content\n        footerLink: true,   \/\/ Repeat CTA at bottom\n      },\n    },\n  ],\n  primaryMetric: &#39;any_link_tap&#39;,\n  secondaryMetrics: [&#39;hero_tap&#39;, &#39;inline_tap&#39;, &#39;footer_tap&#39;],\n};\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Typical results:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Single CTA: Higher tap rate on the one button (focused attention)<\/li>\n<li>Multiple links: Higher total taps (users who scroll past the hero CTA tap the footer one)<\/li>\n<li>For short emails (&lt; 300px height): single CTA wins<\/li>\n<li>For long emails (&gt; 500px height): multiple links win<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">CTA Button vs. Text Link<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">const linkStyleTest = {\n  id: &#39;link_style_v1&#39;,\n  variants: [\n    {\n      id: &#39;button&#39;,\n      weight: 50,\n      style: &#39;button&#39;, \/\/ Styled HTML button\n    },\n    {\n      id: &#39;text_link&#39;,\n      weight: 50,\n      style: &#39;text&#39;, \/\/ Underlined text link\n    },\n  ],\n  primaryMetric: &#39;email_cta_tap&#39;,\n};\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Buttons outperform text links by 20-30% in most cases. The exception: emails that are meant to feel personal (like a note from a founder) perform better with text links because buttons feel like marketing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Implementation<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Building Testable Email Templates<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">async function buildEmail(userId, emailType, data) {\n  const experiment = getActiveExperiment(&#39;email&#39;, emailType);\n\n  if (!experiment) {\n    return buildDefaultEmail(emailType, data);\n  }\n\n  const variant = assignVariant(userId, experiment.id);\n\n  \/\/ Generate trackable deep link\n  const deepLink = await generateDeepLink(variant.deepLink || data.defaultDeepLink, {\n    experimentId: experiment.id,\n    variantId: variant.id,\n    userId,\n    source: &#39;email&#39;,\n    campaign: emailType,\n  });\n\n  \/\/ Generate fallback URL for users without the app\n  const fallbackUrl = variant.fallbackUrl || data.defaultFallbackUrl;\n\n  return {\n    subject: variant.subject || data.defaultSubject,\n    html: renderEmailTemplate(emailType, {\n      ...data,\n      ctaText: variant.ctaText || data.defaultCtaText,\n      ctaUrl: deepLink,\n      fallbackUrl,\n      layout: variant.layout || &#39;default&#39;,\n    }),\n    tracking: {\n      experimentId: experiment.id,\n      variantId: variant.id,\n    },\n  };\n}\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">Handling Universal Links in Email<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Universal Links have specific requirements in email clients. Some email clients (Gmail, Outlook) wrap links in their own redirect, which breaks Universal Link behavior.<\/p>\n\n\n\n<pre><code class=\"language-javascript\">function buildEmailDeepLink(path, params) {\n  \/\/ Use a web URL that is configured as a Universal Link\n  const baseUrl = &#39;https:\/\/links.example.com&#39;;\n  const url = new URL(path, baseUrl);\n\n  \/\/ Add tracking parameters\n  Object.entries(params).forEach(([key, value]) =&gt; {\n    url.searchParams.set(key, value);\n  });\n\n  \/\/ Add email-specific parameter for fallback handling\n  url.searchParams.set(&#39;source&#39;, &#39;email&#39;);\n\n  return url.toString();\n}\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">For detailed Universal Link email setup, see the <a href=\"https:\/\/developer.apple.com\/documentation\/xcode\/supporting-universal-links-in-your-app\" rel=\"nofollow noopener\" target=\"_blank\">Apple developer documentation on Universal Links<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tracking Email Deep Link Performance<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">\/\/ Email sent\nanalytics.track(&#39;email_sent&#39;, {\n  experimentId,\n  variantId,\n  emailType: &#39;order_shipped&#39;,\n  userId,\n});\n\n\/\/ Email opened\nanalytics.track(&#39;email_opened&#39;, {\n  experimentId,\n  variantId,\n  emailType: &#39;order_shipped&#39;,\n  userId,\n  openedAt: Date.now(),\n});\n\n\/\/ CTA tapped\nanalytics.track(&#39;email_cta_tapped&#39;, {\n  experimentId,\n  variantId,\n  ctaPosition: &#39;hero&#39;, \/\/ or &#39;inline&#39;, &#39;footer&#39;\n  destination: &#39;app&#39;, \/\/ or &#39;web&#39;, &#39;app_store&#39;\n  userId,\n});\n\n\/\/ App opened from email\nanalytics.track(&#39;app_opened_from_email&#39;, {\n  experimentId,\n  variantId,\n  emailType: &#39;order_shipped&#39;,\n  deepLinkPath: &#39;\/orders\/123&#39;,\n  userId,\n});\n<\/code><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\">Fallback Testing<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">What Happens When the App Isn&#39;t Installed<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">const fallbackTest = {\n  id: &#39;email_fallback_v1&#39;,\n  variants: [\n    {\n      id: &#39;app_store&#39;,\n      weight: 33,\n      fallback: &#39;app_store&#39;, \/\/ Send to app store\n    },\n    {\n      id: &#39;mobile_web&#39;,\n      weight: 33,\n      fallback: &#39;web_equivalent&#39;, \/\/ Same content on mobile web\n    },\n    {\n      id: &#39;landing_page&#39;,\n      weight: 34,\n      fallback: &#39;install_landing&#39;, \/\/ Custom &quot;install the app&quot; page\n    },\n  ],\n  primaryMetric: &#39;goal_completion&#39;, \/\/ Did the user complete the intended action?\n};\n<\/code><\/pre>\n\n\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Fallback<\/th>\n<th>Install Rate<\/th>\n<th>Goal Completion<\/th>\n<th>Best For<\/th>\n<\/tr>\n<\/thead>\n<tbody><tr>\n<td>App store<\/td>\n<td>15-25%<\/td>\n<td>Low (delayed)<\/td>\n<td>Growing app installs<\/td>\n<\/tr>\n<tr>\n<td>Mobile web<\/td>\n<td>0%<\/td>\n<td>High (immediate)<\/td>\n<td>Transactional emails<\/td>\n<\/tr>\n<tr>\n<td>Landing page<\/td>\n<td>20-35%<\/td>\n<td>Medium<\/td>\n<td>Campaigns with install incentive<\/td>\n<\/tr>\n<\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Segmentation<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Test Different Variants for Different Segments<\/h3>\n\n\n\n<pre><code class=\"language-javascript\">async function getEmailVariant(userId, emailType) {\n  const userProfile = await getUserProfile(userId);\n\n  \/\/ Different experiments for different segments\n  if (userProfile.hasAppInstalled) {\n    return getVariant(userId, `${emailType}_app_users`);\n  }\n\n  if (userProfile.previousAppUser) {\n    return getVariant(userId, `${emailType}_lapsed_users`);\n  }\n\n  return getVariant(userId, `${emailType}_web_only_users`);\n}\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">Segment-Specific Results<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The winning variant often differs by segment:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Segment<\/th>\n<th>Best CTA<\/th>\n<th>Best Destination<\/th>\n<th>Best Fallback<\/th>\n<\/tr>\n<\/thead>\n<tbody><tr>\n<td>Active app users<\/td>\n<td>&quot;Open in App&quot;<\/td>\n<td>Direct deep link<\/td>\n<td>N\/A<\/td>\n<\/tr>\n<tr>\n<td>Lapsed app users<\/td>\n<td>&quot;See What&#39;s New&quot;<\/td>\n<td>Home screen<\/td>\n<td>Mobile web<\/td>\n<\/tr>\n<tr>\n<td>Web-only users<\/td>\n<td>&quot;Try the App&quot;<\/td>\n<td>Landing page<\/td>\n<td>Mobile web<\/td>\n<\/tr>\n<tr>\n<td>New subscribers<\/td>\n<td>&quot;Get Started&quot;<\/td>\n<td>Onboarding flow<\/td>\n<td>App store<\/td>\n<\/tr>\n<\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Best Practices<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Segment by app install status<\/strong>: The optimal email is completely different for app users vs. web-only users.<\/li>\n<li><strong>Test one variable at a time<\/strong>: Change the CTA text or the destination, not both.<\/li>\n<li><strong>Run for at least 2 send cycles<\/strong>: If you send weekly, run the test for at least 2 weeks.<\/li>\n<li><strong>Track through to in-app action<\/strong>: Email open and tap rates are vanity metrics. Track the downstream conversion.<\/li>\n<li><strong>Account for email client behavior<\/strong>: Test on Gmail, Apple Mail, Outlook, and Yahoo. Each handles deep links differently.<\/li>\n<li><strong>Use Universal Links, not custom schemes<\/strong>: Custom URL schemes (<code>myapp:\/\/<\/code>) don&#39;t work in most email clients. Use Universal Links \/ App Links (HTTPS URLs).<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">For A\/B testing features, see <a href=\"https:\/\/tolinku.com\/features\/ab-testing\">Tolinku A\/B testing<\/a>. For deep link A\/B testing setup, see the <a href=\"https:\/\/tolinku.com\/docs\/user-guide\/ab-testing\/\">A\/B testing docs<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Optimize email campaigns with deep link A\/B tests. Test subject lines, link placement, CTA copy, and app vs. web destinations to maximize conversions.<\/p>\n","protected":false},"author":2,"featured_media":1049,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rank_math_title":"A\/B Testing Email Deep Links","rank_math_description":"Optimize email campaigns with deep link A\/B tests. Test subject lines, link placement, and app vs web destinations for email deep links.","rank_math_focus_keyword":"email deep link A\/B test","rank_math_canonical_url":"","rank_math_facebook_title":"","rank_math_facebook_description":"","rank_math_facebook_image":"https:\/\/tolinku.com\/blog\/wp-content\/uploads\/2026\/03\/og-email-deep-link-ab-testing.png","rank_math_facebook_image_id":"","rank_math_twitter_title":"","rank_math_twitter_description":"","rank_math_twitter_image":"https:\/\/tolinku.com\/blog\/wp-content\/uploads\/2026\/03\/og-email-deep-link-ab-testing.png","footnotes":""},"categories":[13],"tags":[60,191,20,82,225,69,256,26],"class_list":["post-1050","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-growth","tag-ab-testing","tag-conversions","tag-deep-linking","tag-email-marketing","tag-experimentation","tag-mobile-development","tag-optimization","tag-user-acquisition"],"_links":{"self":[{"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/posts\/1050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/comments?post=1050"}],"version-history":[{"count":2,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/posts\/1050\/revisions"}],"predecessor-version":[{"id":2228,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/posts\/1050\/revisions\/2228"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/media\/1049"}],"wp:attachment":[{"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/media?parent=1050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/categories?post=1050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tolinku.com\/blog\/wp-json\/wp\/v2\/tags?post=1050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}