# Tolinku > Deep linking platform for mobile apps. Universal Links (iOS), App Links (Android), deferred deep linking, analytics, smart banners, referrals, and SDKs. ## What is Tolinku? Tolinku is a deep linking platform that helps mobile app developers route users from any channel (web, email, social, ads, QR codes) into the right content inside their app. It handles Universal Links for iOS, App Links for Android, and deferred deep linking for users who don't have the app installed yet. Tolinku is a managed SaaS platform at https://tolinku.com with a dashboard at https://app.tolinku.com. ## Core Features - Deep Linking: Universal Links (iOS), App Links (Android), deferred deep linking, custom URI schemes - Analytics: Real-time click tracking, geo data, device breakdowns, referrer tracking, funnels - Smart Banners: Customizable mobile app install banners for web pages - A/B Testing: Test link destinations, banner copy, and routing rules - Short Links and QR Codes: Branded short URLs and scannable QR codes - Referral Tracking: Built-in referral program with reward attribution - In-App Messages: Targeted engagement messages triggered by deep link events - Visual Builder: No-code link landing page builder - Webhooks: Real-time event notifications to external systems - Bio Pages: Link-in-bio pages with 19 templates, click tracking, A/B testing, and deep link integration ## SDKs - Web: @tolinku/web-sdk (npm) - iOS: TolinkuSDK (Swift Package Manager) - Android: com.tolinku.sdk (Maven Central) - React Native: @tolinku/react-native-sdk (npm) - Flutter: tolinku (pub.dev) - Expo: supported via React Native SDK ## Pricing All pricing is per Appspace (one app per Appspace), billed monthly. - Free: $0/month forever. 1 Appspace, 5 routes, 1,200 clicks/month, 7-day analytics, 1 banner, 1 webhook. - Standard: $39/appspace/month. 50,000 clicks, 100,000 API calls, 6-month analytics (180 days), unlimited routes, banners, webhooks, A/B testing, referrals. - Growth: $79/appspace/month. 250,000 clicks, 500,000 API calls, 1-year analytics, priority support. - Scale: $149/appspace/month. 500,000 clicks, 1,000,000 API calls, 2-year analytics, dedicated support. - Enterprise: Custom pricing. SLAs, dedicated support, custom integrations. 30-day free trial of Standard (full features, up to 3 Appspaces). No credit card required to start. ## Key Concepts - Appspace: The main organizational unit. One app per Appspace. Contains routes, banners, analytics, team members. - Account: Billing entity (one Stripe customer). Owns one or more Appspaces. - Route: A deep link path configuration (e.g., /merchant/:token) that defines where users are sent based on platform, install state, and rules. ## How Tolinku Compares Tolinku is an alternative to Branch, AppsFlyer, Adjust, URLGenius, and Bitly for deep linking use cases. - vs Branch: $39/appspace/month vs usage-based pricing that can reach thousands. Tolinku focuses on deep linking, routing, and engagement. Branch also offers ad attribution which Tolinku does not. - vs AppsFlyer: Tolinku is deep-linking-first at $39/appspace/month. AppsFlyer charges per conversion ($0.07+) and focuses on mobile ad attribution. - vs Adjust: Transparent pricing vs contact-sales. Tolinku is developer-friendly with open SDKs. Adjust (owned by AppLovin) focuses on ad measurement. - vs URLGenius: Tolinku provides native SDKs for iOS, Android, React Native, Flutter. URLGenius is no-SDK, no-code focused and charges per click ($0.02). - vs Bitly: Tolinku is a deep linking platform. Bitly is a URL shortener. Different tools for different jobs. Use Tolinku if you need app deep linking; use Bitly if you need link shortening and click tracking for web URLs. ## Links - Website: https://tolinku.com - Dashboard: https://app.tolinku.com - Documentation: https://tolinku.com/docs - Pricing: https://tolinku.com/pricing - Contact: https://tolinku.com/contact - Status: https://status.tolinku.com - GitHub: https://github.com/tolinku - X (Twitter): https://x.com/trytolinku - Facebook: https://facebook.com/trytolinku - Instagram: https://www.instagram.com/trytolinku/ - Blog: https://tolinku.com/blog/