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Designing Messages

Go to Messages and click Edit on any message. The editor lets you configure the content and appearance.

FieldDescription
TitleThe headline text (e.g. “New Feature Available”)
BodyThe main message text with details
ImageAn optional image from your media library
Primary buttonThe main call-to-action (text and action URL)
Secondary buttonAn optional secondary action or dismiss button
Background colorThe message background

For more control, click Open Builder to design the message with the visual builder (Puck). This lets you create custom layouts beyond the standard title/body/button format.

When creating a new message, you can start from a template. Templates are grouped by category:

  • Announcement: Feature updates, maintenance notices, changelogs. Clean layouts with a title, body, and CTA.
  • Promotion: Sales, limited offers, flash deals, seasonal campaigns. Bold designs with images and prominent CTAs.
  • Reward: Milestone celebrations, referral rewards, achievements, streaks. Congratulatory layouts with badges and progress indicators.
  • Onboarding: Welcome messages, feature tips, permission requests, feedback prompts. Helpful layouts that guide users through key actions.

You can also start from a blank canvas and build your own layout from scratch.

The editor includes a preview that simulates how the message looks on a mobile device. Check both the content and the visual layout before activating the message.